Content with measurable business impact

Real content insights involve more than just readers and conversion rates. With Foleon, you'll see how your content contributes to business value.

Understand how your content translates to business impact

Track more than just the number of downloads. See who actually reads your content and takes action. Foleon’s built-in analytics provides the most important insights you need to comprehend and demonstrate content ROI.

Easily gather insights you can put to work

See how your audience interacts with your content on a page-by-page basis. From entrances and exits on each page to bounce rates and time spent reading — you’ll see which pages are performing and which need work.

Receive intent signals and recognize sales-readiness

With contact-level engagement metrics, you can see precisely how, where, and when individual contacts interact with various portions of your content. Connect your CRM and use these insights to trigger events or score your leads.

Inject your own snippets and tracking codes

Grow your level of understanding with additional tracking capabilities like Hotjar and CrazyEgg. Or add retargeting pixels to reach your readers on other platforms. With our code injection system and Google Tag Manager integration, you can go as far as you’d like.

Dive even deeper with Google Analytics 4

Analyze any data points you want with our native Google Analytics integration. From page turns to button clicks and form fills, observe the trends and understand how various audience segments interact with your content in different ways.

Watch your content working

Gain insights about your audience, individual contacts, and the performance of your content.

Built-in analytics

Gain all the insights you need to understand and improve your content’s performance with a simple glance at our dashboard.

Third-party analytics

Add Google Analytics, Hotjar, or any other 3rd party script to gather invaluable page-by-page engagement metrics you need.

Native integrations

Our native integrations for popular CRMs and MAPs let you see engagement on the contact level and pass on insights to sales.

“Using Foleon has improved our digital content production. We can now to react quickly to communication needs and create engaging content. The analytics and reports that Foleon generates for each content asset also help us better understand our reach and readers’ needs.”

Ana Gaman

Graphic Design Officer

“PDFs could not give us any data on content usage or engagement after it had been downloaded. With Foleon, we can see what topics our audience engages with, which allows us to tailor the content to our audience’s needs.”

Victor Küppers

VP of Marketing

“Foleon makes our content feel modern. The most significant benefit of the platform is that we can now track audience engagement and can actually see that our content is being opened and how it’s read.”