Dozens of content types
Create all kinds of demand gen assets from reports and ebooks to personalized white papers and brochures.
Solutions > Demand Marketing
Fill your pipeline with more qualified leads
Support revenue growth and a healthy pipeline with powerful, interactive demand gen assets that attract and convert.
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Generate more sales opportunities
Keeping your pipeline healthy requires lots of top-notch content. That's why we've built Foleon to be as scalable as possible. With our intuitive editor and suite of templates, your teams can create high-quality assets at a rapid pace—independently, without over-reliance on designers.
Capture more leads by front- or mid-gating your documents. Then, create more sales conversations by adding forms and chatbots right inside your white papers, brochures, reports, and case studies.
Optimize your documents on the fly
Foleon Docs provide detailed analytics on the page level so you can continually optimize your assets, even after distribution. Notice a certain section receiving lots of attention? Move it to the front in a few clicks. Everyone will see the latest version.
You can even see how individual users interact with your documents right on their CRM timelines. This lets you determine who's ripe for follow-up and what sections they found useful.
Optimize marketing and sales processes
A successful demand marketing strategy requires models to effectively score and qualify leads. This ensures sales focuses on the most promising opportunities.
Unlike traditional formats like PDF, which can’t be tracked, Foleon documents integrate directly with your CRM and MAP. Set up lead scoring rules based on how much a contact read, how often they returned to a page, or any combination of metrics that works for you.
Customize each reader's experience
Studies have shown personalization can lead to a 63% improvement in conversion rate, 78% increase in time-on-page, and 50% more social shares. And Foleon lets you personalize your documents at scale
Use info from your CRM to personalize text, making each reader's experience feel more authentic. Use conditions based on contact properties to show only pages relevant to individual useres. And do it all in bulk with a few clicks!
Generate more sales opportunities
Keeping your pipeline healthy requires lots of top-notch content. That's why we've built Foleon to be as scalable as possible. With our intuitive editor and suite of templates, your teams can create high-quality assets at a rapid pace—independently, without over-reliance on designers.
Capture more leads by front- or mid-gating your documents. Then, create more sales conversations by adding forms and chatbots right inside your white papers, brochures, reports, and case studies.
Optimize your documents on the fly
Foleon Docs provide detailed analytics on the page level so you can continually optimize your assets, even after distribution. Notice a certain section receiving lots of attention? Move it to the front in a few clicks. Everyone will see the latest version.
You can even see how individual users interact with your documents right on their CRM timelines. This lets you determine who's ripe for follow-up and what sections they found useful.
Optimize marketing and sales processes
A successful demand marketing strategy requires models to effectively score and qualify leads. This ensures sales focuses on the most promising opportunities.
Unlike traditional formats like PDF, which can’t be tracked, Foleon documents integrate directly with your CRM and MAP. Set up lead scoring rules based on how much a contact read, how often they returned to a page, or any combination of metrics that works for you.
Customize each reader's experience
Studies have shown personalization can lead to a 63% improvement in conversion rate, 78% increase in time-on-page, and 50% more social shares. And Foleon lets you personalize your documents at scale
Use info from your CRM to personalize text, making each reader's experience feel more authentic. Use conditions based on contact properties to show only pages relevant to individual useres. And do it all in bulk with a few clicks!
Foleon Doc examples
A rich format your readers will love
From white papers and reports to brochures and landing pages, Foleon Docs make all your assets shine. Check out these customer examples!
Foleon lets you create and publish fast
If you can drag and drop, you can create stunning interactive documents without relying on designers. Choose, customize, and save templates. Apply your brand styles with a click, and then hit publish! Foleon is a cost-effective way to scale up your demand gen assets like never before.
Get more value from the tech you're already using
From engaging elements like videos, podcasts, and quizzes on the front end, to useful integrations like CRMs, MAPs, and DAMs on the back end, Foleon lets you connect and combine the platforms you’re already using.
Gather insights your sales team can use
With Foleon’s CRM integrations, you can see how specific users navigate through your documents. This lets you apply lead scoring, prioritize follow-up, and know which warm prospects and sales opportunities to pursue next.
Get a personal demo
Book a demo to get a personalized tour with guidance from one of our experts.
- See how Foleon can work for your team
- Get answers to your questions
- Discover best practices for your content strategy
Straight from our customers
Learn more about how companies like yours have succeeded with Foleon.
Success Story
Juice Boosts BMW’s 1 Series Launch With a Premium Digital Brochure Experience
“With Foleon, we can deliver standout interactive content that feels as sleek and high-performing as the cars we’re showcasing.”
Toby Hyde, Head of Product at Juice
Success Story
TIAS Integrates Content Into Their CRM And Reaches +70K Contacts
"Integrating Foleon with HubSpot provides us with essential insights into reader engagement. Sales can see what content prospects are interacting with, enabling more informed and personalized communication strategies."
Rens Calbo, Designer at TIAS Business School
Success Story
Differentiated Creates Award-Winning ABM Content for Vodafone
"This work won us an award for best use of ABM in B2B marketing, which is a large, industry-recognized award in this country, probably the largest for B2B organizations."
Matt Neal, Managing Director at Differentiated