Foleon podcast series

Perfectly Content

Content strategy, tactics, and stories to unstick even the most stuck.

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Perfectly Content S2E2: How to Build a Thriving and Prolific B2B Content Team
Oct 26, 2022

How to Build a Thriving and Prolific B2B Content Team

Join a Director of Brand & Comms, Head of Marketing, and Freelancer for a candid conversation about the best B2B content practices you might not have considered yet.

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Investing in tech: How to scale up when everyone is scaling down
Sep 20, 2022

Investing in tech: How to scale up when everyone is scaling down

In this episode of Perfectly Content, Ceasar Chevalier, SVP of Global Sales at Foleon, chats with Content Marketer Sim Samra, about his views and advice on the shifting economy.

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Social media for B2Bs: Francesca Chong on nailing your B2B social strategy
Apr 12, 2022

Social media for B2Bs: Francesca Chong on nailing your B2B social strategy

In this episode of Perfectly Content, Francesca Chong of Mention discusses how B2Bs can engage humans who've tuned out of work at the end of the day.

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Perfectly Content Ep. 7 From zero to launch: Thomas Igou on starting a podcast
Mar 8, 2022

From zero to launch: Thomas Igou on starting a podcast

In this episode of Perfectly Content, Foleon's content strategist, Adrie, interviews Thomas Igou of GetAccept, about the podcast called The Sales Ladder.

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Perfectly Content Ep 6: More than good intentions Jonathan Davies on fixing internal comms
Feb 16, 2022

More than good intentions: Jonathan Davies on fixing internal comms

In this episode of Perfectly Content, Jonathan Davies of Happeo discusses the strategic importance of internal communication as a driver of business growth.

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Feb 1, 2022

Finding your niche: Tom Hitch on creating engaging content for LinkedIn

In this episode of Perfectly Content, Tom Hitch of Oktra talks about how he built a LinkedIn following with content people love consistently engage with.

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In this episode of Perfectly Content, Jack Davies from Qualtrics explains how they created their own category through content and clever storytelling.
Jan 18, 2022

Category creation: Jack Davies on creating demand for things no one's heard of

In this episode of Perfectly Content, Jack Davies from Qualtrics explains how they created their own category through content and clever storytelling.

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In this episode of Perfectly Content, Erin Balsa from Predictive Index tells us how and why they built their own internal creative agency.
Jan 4, 2022

The well-oiled content machine: Erin Balsa and her internal content agency

In this episode of Perfectly Content, Erin Balsa from The Predictive Index tells us how and why she built her own internal creative agency.

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In this episode of Perfectly Content, Bianca Belman-Adam, director of content at Elementor, talks about building (and rebuilding) commercial brands.
Dec 21, 2021

From vision to brand: Bianca Belman-Adam on branding and rebranding

In this episode of Perfectly Content, Bianca Belman-Adam, director of content at Elementor, talks about building (and rebuilding) commercial brands.

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The human touch: Katie Leask on translating passion into powerful content
Dec 7, 2021

The human touch: Katie Leask on translating passion into powerful content

In this episode of Perfectly Content, Katie Leask from Contentsquare talks about how a passion project led to a super successful content campaign.

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