Laptop image_fourchallenges_CMI5-transparent

Now's the time for a closer look

With 80% of B2B companies using content marketing strategies to help reach their business goals and nearly half of B2B marketers reporting they expected their budget to increase in the next year, now’s the time to take a close look at your content marketing.

The Experience Matters:

Four Challenges Marketers Must Address to Overcome Content Creation Barriers

Get instant access

Are you delivering the dynamic, multimedia content experiences your audience is looking for?

If your business is hesitating to switch from PDFs and static web pages to intelligent, modern content experiences, your customers will quickly move on to others who can deliver. In our Whitepaper, The Experience Matters: Four Challenges Marketers Must Address to Overcome Content Creation Barriers, you’ll learn:

  • How the content landscape has evolved
  • What intelligent content means
  • How content has evolved into content experience
  • How to adopt digital content experiences that delight your audience and provide valuable insights for your company
  • Practical discussion guide for content experiences

Trusted by 1,300+ leading brands

Adecco
Betty Blocks
Atradius
Deloitte
Avison Young
KPMG
SAP
Scania
Philips
Zendesk
Visma
“86% of B2B marketers prefer interactive content that they can access on demand as opposed to static formats.”
external-content.duckduckgo.com
Robert Rose Chief Strategist, CMI